Ahead of the game's multi-platform release on October 27th, Activision and Target will paint racecar driver Martin Truex Jr.'s No. 1 Chevrolet with a DJ Hero theme for his NASCAR Sprint Cup Series (NSCS) race tomorrow at Charlotte, North Carolina's Lowe's Motor Speedway. When I think of DJ'ing, racecars aren't what immediately come to mind, but I guess there's a weird crossover in the audiences there?

Target has been a long time sponsor to Earnhardt Ganassi Racing, Truex Jr.'s Nascar racing team. The retailer also plans to set up a Target DJ Hero station for 10 days across the street from Lowe's Motor Speedway, inviting people to try out the turntable game. Truex Jr. will try his hands on the game himself during a special session at the kiosk tomorrow from 3:30 to 4:00.

"Playing video games has always been a favorite activity of mine, and I can't wait to get my hands on DJ Hero," says Truex, Jr. "We've had some great partners on our Chevy this year, including two of Activision's biggest hits, Guitar Hero Smash Hits and Guitar Hero 5. ... I know NASCAR fans are going to love both the game and our car."

Activision isn't the only game company that's surprisingly dressed up a racing car in the past month; as part of the LeMons: The Lamest Day 2009, an unusual racing event held at Garretsville, Ohio two weeks ago, 2slowracing outfitted a 1987 BMW E30 with The Behemoth's (Castle Crashers) plump Chicken mascot, inspired by Behemoth forum member Ajaykarat. It's beautiful: