In-Depth: Inside The Music Game Player Census
A new survey of Guitar Hero and Rock Band players by Brown University ethnomusicologist Kiri Miller has revealed some fascinating trends, including the fact that 76% of the players bought music they heard in the game, and 69% often play in multiplayer modes.
The initial results from Miller, who has previously written on the subject for GameSetWatch and has given permission for the stats to be reprinted here, were first revealed on her 'Guitar Hero Research' weblog.
She explained: "As of this writing I have received 414 responses. Survey respondents were self-selecting; most heard about the survey through recruitment messages posted on several high-traffic online messageboards devoted specifically to these game"
However, even given this, Miller noted that "...the content and range of the qualitative responses in the surveys does seem to match the range of perspectives I have encountered through other research channels."
Some of the highlights of the research to date on these 'core' players of music games reveal:
- 88% male, 11% female, 1% intergender/trans/other
- 60% aged 21 or younger, 23% aged 22-30, 17% over 30
- 100% have played some version of Guitar Hero; 37% have also played Rock Band
- 93% own some version of Guitar Hero; 25% own both Guitar Hero and Rock Band
- 45% typically play for 1-2 hours at a time
- 16% usually play at the “easy” or “medium” difficulty levels; 19% at “hard”; 64% at “expert”
- 76% have used “practice mode” (which breaks songs down into short sections that can be drilled at slower tempos)
- 57% often play with other people watching; 69% often play in a multiplayer mode
- only 41% reported having much prior familiarity with ≥ 50% of the songs included in the games
- 79% stated that the games increased their appreciation for new songs/genres; 76% had added new music to their listening collections because of the games
- 73% had experience playing an instrument; 49% (of all respondents) had experience playing guitar; 32% had played in a band; 14% regularly performed music in public
- 34% reported feeling creative during gameplay
Miller noted as part of her weblog post: "While I must re-emphasize the caveat that these statistics are not necessarily representative of all players, it does seem important that nearly three-quarters of respondents had played an instrument -- particularly given that respondents were recruited primarily from gamer discussion boards (as opposed to some more specifically music-oriented population)."
She concluded: "This fact stands in intriguing tension with the mission statement often repeated in media interviews with Harmonix designers: “to give that awesome feeling [of performing music] to people who aren't musicians, who would never get to have it”."









Comments
Hmm ... I don't seem to fit the average profile: >30y, play 30m max, always easy or medium, only Rockband (never touched GH), never entered practice mode, didn't know half of the songs, and I certainly don't buy any more music than before (=zero). I am however male, bought a few songs for the game and play with family members in multiplayer mode (they mostly suck at it though, so single-player is a must).
Posted by: MustBeGettingOld | August 21, 2008 8:40 PM
I guess i seem to somewhat fit the description. However it said that only 11% of the players are female. I guess I’m a part of that smaller number. I started playing when Guitar Hero first came out. I love music more than anything, but have never played an instrument. The creators of Guitar Hero made the game seem so real that you couldn't help but play. I can play at the expert level on the game, and when I first got it, I would play for 1-2 hours at a time. It was addicting. I love all the older music like the 80's and the classic rock songs. I am under the age of 21, and I love to play that game. It seems so real. I find it kind of odd that the number of female gamers for Guitar Hero is so low. I thought since the game was so popular it would be a lot higher, but I guess that’s not exactly the case.
Posted by: Brittney K | September 15, 2008 6:37 AM
I guess i seem to somewhat fit the description. However it said that only 11% of the players are female. I guess I’m a part of that smaller number. I started playing when Guitar Hero first came out. I love music more than anything, but have never played an instrument. The creators of Guitar Hero made the game seem so real that you couldn't help but play. I can play at the expert level on the game, and when I first got it, I would play for 1-2 hours at a time. It was addicting. I love all the older music like the 80's and the classic rock songs. I am under the age of 21, and I love to play that game. It seems so real. I find it kind of odd that the number of female gamers for Guitar Hero is so low. I thought since the game was so popular it would be a lot higher, but I guess that’s not exactly the case.
Posted by: Brittney K | September 15, 2008 6:38 AM