[Aha, G4 is showing the Choice Awards starting tonight, and so we thought it would be nice to give GSW readers a heads up - we'll also add GameSetLinks to the streaming video when it becomes available.]

Comcast's G4 TV network has announced that it will present its coverage of the Game Developers Choice Awards via its video game TV program X-Play, first showing February 29th at 8.00 PM EST (5.00PM PST).

According to the X-Play episode guide, you can also watch a re-airing of this 30 minute-long episode on March 1, 2008 at (all times EST) 1:00 AM, 4:30 AM, 9:00 AM, March 2, 2008 at 12:00 PM and 3:30 PM, and March 3, 2008 at 2:00 AM, 10:00 AM, and 2:00 PM.

Online video clips will also be available on X-Play's video channel shortly after the airing, and streaming video of the full Choice and Independent Games Festival Award ceremonies will be available on the official Choice Awards and official IGF Awards pages in the next few days.

The Choice and IGF Awards were originally presented at Game Developers Conference (created by CMP, as is Gamasutra) on February 20th. This is the first time that a developer-led award show has been available for viewing on a major North American cable TV network.

Said conference executive director Jamil Moledina, "Having a broadcast partner like G4 supports our goal of getting the leading developers in the spotlight to share ideas and recognize their creative contribution."