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Sunday, September 10, 2006

Warcraft's World Spawns New Chinese Ads

http://www.gamesetwatch.com/woweee.jpg A few days ago, Julian Dibbell posted on Terra Nova about World Of Warcraft's latest Chinese TV ads, and has now updated his TN post with links to YouTube vids of the various ad segments.

He notes: "I'm posting from China, where two days ago I got into a taxi and saw, on the little TV set you get to watch in Chinese taxis sometimes, the most hallucinatory Coca-Cola commercial I have ever witnessed: We open with a vision of the hip Taiwanese girl band SHE lounging about in their slick apartment somewhere. Zoom in on a laptop sitting on the kitchen table, out of which, suddenly, emerge a big green World of Warcraft orc and his troll and Tauren sidekicks, who proceed to rampage through the apartment, raiding the fridge for Coke, then grabbing the bandmembers themselves and dragging them kicking and squealing back into the computer and the barren lands of the Horde."

Dibbell continues: "Cut to intertitle: Who will save the girls? Will it be... international hottie soccer star Cristiano Ronaldo? (Cut to CGI shot of Ronaldo kicking a gnarly looking spiked ball straight at a big green orc goalie.) Cute little punkette singing star and "Chinese Idol" winner Li Yuchun? (Seen riding to the rescue in stylish Alliance armor.) Or will it be, perhaps, the girls of SHE themselves? You decide! Go to this website and yadda yadda..." Here's the opening sequence (YouTube link), click through on the Terra Nova post for the alternate ending links.

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