More from the ChinaJoy game expo in Shanghai, and one of the more notable things about the show was a big booth from Sega, who haven't really been big in the Chinese market to date, but are apparently trying to make a play into it with a site called Segame.com - perhaps a casual portal?

Therefore, there were a bunch of casual PC versions of notable Sega titles available, including (not pictured!) Puyo Puyo and Chu Chu Rocket, but I managed to snap some pics of the following Sega-related fun:

Yes, there were plenty of Sega spokesmodels to the fore - calm down over there, Zorg.


Presumably somebody's fantasy is girls transfixed by Get Bass! ?


Also on Sega's booth, clearly the Bruce Lee penguin is the wave of the gaming future!